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Tresata Big Data & Financial Services – Consumer


blog-details-eye-slashMar 13, 2014



Lowell Bryan – Director, Tresata – discusses how Big Data can be used to improve how a bank works with its clients in Consumer Banking. One can, for example, use it to identify a customer’s rising or falling credit track record and accordingly provide tailored Terms & Conditions to them. Big data can also help banks do this now, over a wide range of products.